If
you are an experienced entrepreneur serving up to 10,000 clients - you will
never tire of finding new clients. For many businesses, the process of finding
new customers can seem daunting and unpredictable.
If
you have dreams of growing profits in your business then you need to develop a
strategic plan to grow your customers. It is very difficult to maximize the
value of your business as you serve all the same number of years. You must
think of the best way to get new customers and the cost of getting them to your
store.
The
process of finding new customers involves finding people and influencing them
so they can engage with your business. After that, they may come to your store
to buy the product or service.
These
are simple steps you can use to reach new people and make them permanent
customers of your business.
1.
USE PAYMENT ADS
One
of the fastest and easiest ways to gain new customers is through online
advertising. Networks like Facebook and Google allow businesses to reach new
people who are not their customers by using ads whose cost is in line with the
merchant's budget. It's also easy to find important new customer information
such as: where they are and how long they're online. You can also pay a small
fee to commercial advertising networks so your ad can get more attention and be
seen by more people.
ITS
BENEFITS
The
business is becoming faster. This is due to the large number of users of this
network who will be able to reach them even if they do not know your business.
You
Can Target Special Group. One of the benefits of paid advertising is its
ability to give you the opportunity to choose who sees your ad or who doesn't.
For example Facebook ads, you can choose which gender, age, location, or even
the preferences they can see or not see your ads.
ITS
SHORTCOMINGS
It
needs to be learned. Making paid advertisements does not require university
education, but it does require reading and learning the essential things to
consider in order to get the best possible results. The good thing is that
companies that offer such adverts like Google and Facebook offer free courses.
2.
USE INFLUENTIAL PEOPLE ONLINE
If
you have a limited budget, one of the fastest ways to reach new customers is
through influential people online. These have a large number of followers on
their social networks (Facebook, Instagram, Blog owners etc.). This has become
a very popular method, especially for emerging businesses.
To
be successful, it is important to find the right person to advertise your
products. Here, the right person is the one who has followers that match the
types of products you sell. Also the one who can distribute your product
advertisement in a creative and appealing way without its followers discovering
is making the announcement.
ITS
BENEFITS
Product
Name Promotion: Given these people having thousands or even millions of
followers online it is clear that working with them can bring you more
customers and promote the name of your product or service. For example, imagine
you have decided to advertise your beverage product. Over time various
influential groups and followers in Tanzania spread your ad on their social
networks while drinking the drink and enjoying it. This way it is much easier
to motivate more people and grow the market.
ITS
DEFECTS
It
is difficult to know how many customers it has brought.
3.
PREPARE EMAIL LIST
Occasionally,
a customer may see a product you are selling through social networking pages,
websites or even your store, but may not want to buy it at that time. So having
a customer email is one way that will allow you to reach out easily and
persuade them to buy your product, perhaps through a huge price discount e.g. A
survey by Campaign Monitor indicates that over 595% of businesses have returned
their money invested in email marketing campaigns.
You
can prepare a plan for collecting your customers' emails. For example, by
having specific pages on your business website where if a customer leaves their
email he will receive a price discount on the particular product he wants to
buy.
ITS
BENEFITS
Revenue
Revenue. One of the benefits of email marketing is that you grow in confidence
to reach your customer over a longer period of time. So if you use it properly
it's easy to boost the value of your products.
You
have customer information. In addition to selling products to customers, email
can also be used as a way to find new customers that match your customer.
Networks like Facebook give you an advertiser the opportunity to reach new
customers through ads, using the email list you will post on your site.
ITS
DEFECTS
The
challenge when sending emails, since most emails end up in the 'spam folder'
especially if those emails were not sent by someone with enough experience.
What
approach will you use to increase the number of new customers in your business?
>>>>> HOW TO GET FIRST CLIENT
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